The Great Gatsby movie, based on F. Scott Fitzgerald's famous novel The Great Gatsby, is directed by Baz Luhrmann and released on May 10, 2013. The movie is not only about the romantic drama between the protagonist Jay Gatsby and antagonist Daisy Buchanan, but it also about the American dream along with the hollowness of the upper class through Gatsby's life story. The poster of the movie profoundly illustrates the themes and characters' personality through colors, eye lines, and text.

The usage of gold and black for the background of the poster implies the concavity of the upper class, while the blue hue represents the nostalgic of the main character. Black represents the darkness and negativity, a very powerful color that symbolizes class, elegance, and wealth. Moreover, the black color also relates to the hidden, secretive, and the unknown, which creates an atmosphere of mystery. Contrary to the black background, the gold linings throughout the poster give the feeling of brightness, noble, and sophistication. Gold is also the symbol of wealth, success, and triumph. The cast names are also surrounded by gold lines, which is an intriguing way to introduce the actors and actresses in the movie. Besides the black and gold tones, the background also has a blue hue behind the characters in the movie giving the feeling of sentimental. Blue is a color that lives in the past, relates everything in the present and the future to experiences in the past. It suggests that the protagonist is still living in the past and refuses to accept the present. In general, the poster imparts that there is always a dark side in the glamorous life of the upper class. The whole picture gives the audience the feeling of dark, mystery, glamour, yet sorrow.

The color in the poster does not only imply the theme of the movie but also expresses the character's personalities. The protagonist of the movie stands in the middle of the poster. He is wearing an expensive yet simple black suit. His appearance suggests the image of a mystery, successful, and charming man. The white handkerchief on the man's left shoulder also makes him more like a gentleman. Closest to the front of the poster is a beautiful blond woman, who wears an expensive silver fur scarf with silver and pearl jewelries on her arms and gold-blond hair. Silver, like gold, is the color of prestige and sophistication. This color has a feminine energy, gives the feeling of sensitive, mysterious yet purifying. The woman's appearance shows that she comes from an upper class family and has a prosperous. It also suggests that she is one of the typical American's sweetheart whom everyone loves and admires. 

On the left of the poster, there is a man that has a wandering look in brown. Brown stands for supportive, sense of responsibility, and trustworthy. His simple khaki suit refers that he is a simple, down-to-earth man. On the right of the poster, there is another man standing in a dark blue suit. Different from the nostalgic blue in the background, his suit hue refers himself as a man with dignity and from a rich family. However, he is also wearing a yellow cheap-looking hat, which is unsuitable with his suit that gives the audience the feeling of a varmint and fake. Next to him is a lustful looking woman in red. The red color is the symbol of passion, seduction, danger, and anger. Her dress has a low cut with black lace hem and show offs her bosoms, indicates that she is a lascivious woman. At the left corner of the poster, there is another woman who wears black dress with silver decorations and silver jewelry. Her outfit is simpler than the woman in silver, the audience would interpret that she has a middle class background. Similar to the man in the black suit, her black dress gives the audience the feeling of attractive and mysterious; it seems that she is hiding some secrets. By using the color language, the poster designer has successfully expresses the character's personalities.

Besides colors, the characters' eye-line also relates their personalities and theme of the movie. In the poster, the protagonist is looking straight forward like waiting for an answer that he has been looking for. He has a mature and determinant face that indicates he has been through lots of struggle in life to be successful. The beautiful blond-woman, in contrast to the protagonist, has a sad and hesitant look. She is looking to the right like she is avoiding something, perhaps the question of the man in the black suit. The eye-line of the young man in the brown suit is upward toward the sky, suggests that he is a wanderer and not as materialistic as the others in the poster. Next to him is the woman in black, who tilts her head toward the front and has a straight, sarcastic look. The way she holds her own hands makes her seem to be a self-centered and mysterious woman. The man's eye line in the right corner of the poster gives the audience a sense of danger; he is more like a treacherous beast in a nice suit. Besides that man, the woman in red also gives the feeling of uncomfortable; she is tilting her head toward the front as well, but the way she glances toward the front creates a lusty appearance, implies her personality as a sinful woman. Behind the characters placed the eyes of an unknown man through the glasses. His eyes are above everyone in the poster, symbolizes a greater power, perhaps God, starring down and judging the life of the characters. It seems like no secret is hidden from those eyes.

The text in the poster also represents the theme of the movie in a simple way through style, color, and size of the text. The movie is named after the protagonist, indicates that this movie is about a man named Gatsby. The color of the title is silver, symbolizes the luxury life of the upper society in the movie. Moreover, the text is decorated with little sparkling diamond pieces, creates a glow to the poster and advocates the theme of the movie. Although the title on the poster is The Great Gatsby, but "The Great" phrase size is smaller than "Gatsby", refers that maybe Gatsby is not that "great" of the man. Possibly, Gatsby is just a simple, ordinary man. At the bottom of the poster is a contribute list; "May 10" refers to the release date of the movie, and "In 3D" indicates the three-dimension technology of the movie.

The Great Gatsby movie delivers a meaningful message to the audience through the love story and tragedy of the young millionaire Jay Gatsby. First, the color language reveals the dark side in the upper society and the characteristics in the movie. A long with the color, the eye lines of each characters in the poster indicate their personalities and gives the audience a general sense of the movie. Lastly, the design and meaning behind the title of the movie The Great Gatsby gives a general idea of the theme and better image of the protagonist in the movie to the audience. Baz Luhrmann has successfully imparted F. Scott Fitzgerald's famous novel message to the audience is that not every American dream will come true, and not every love story will have a happy ending; nevertheless, people should keep on hoping, leave the past as it is, and strive for a better future. 

